About

Ayoub Industries is Daniel Ayoub’s one-man company. I build business systems that hold — and the infrastructure around them.

Thirteen years in Microsoft Dynamics and business systems, most recently the ExFlow suite at SignUp Software. ERP people actually use, e-invoicing that clears Swedish requirements, servers and networks that survive daily life. No frameworks for the sake of frameworks, no layers you pay to maintain.

The name is a small joke: a for Ayoub, i for AI. Both are true.

Track record

• 2026 —
  

  Ayoub Industries · Sole proprietorship

  On my own. Automating AP/AR and e-invoice flows in a Nordic bank’s Business Central with AI agents — Copilot tooling, MCP flows and test automation, local and cloud.

• 2023 – 2026
  

  Application Specialist, Product Team — SignUp Software (now Truvio)

  Built and improved ExFlow for Business Central: features, integrations and the tooling around them.

• 2022 – 2023
  

  ERP Specialist — Ride Cake

  Owned the Business Central estate of a global manufacturer: supply chain, service, sales and manufacturing across three continents. Azure tenant, licensing, security, and integrations via Workato, n8n and Salesforce. Support to teams in Taiwan and Sweden.

• 2019 — 2022
  

  Junior Consultant — Cosmo Consult

  First-line support, workshops and licence administration for B2B customers on Business Central.

• Always
  

  Self-hosted everything

  A home lab that doubles as a proving ground: Docker, reverse proxies, Pi-hole, Tailscale, monitoring and a growing fleet of AI services. If it works at home, clients get it.

Core capabilities

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